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Pinterest Ads: Pin Specs, Cost and an AI Ad Maker

A Pinterest ad is a paid image or video Pin that Pinterest shows to the audience you target. Pinterest's spec page accepts video ads from 4 seconds to 15 minutes, recommends 6 to 15 seconds, and takes square or vertical shapes up to 9:16. Reviral makes a 15-second 9:16 Pinterest video ad from product photos for 278 credits (~$3.47).

No credit card required to try — sign in with email or Google.

  • 15-second 9:16 video, inside Pinterest's 6-15 s tip
  • Vertical ad images from a product link
  • Free storyboard, edit every line
  • Price shown before you render

Pinterest standard video ad specs

From Pinterest's product specs page.

SpecValue
File type.MP4, .MOV or .M4V
File sizeUp to 2 GB
Video length4 seconds to 15 minutes; 6 to 15 seconds recommended
RatiosSquare 1:1 or vertical 2:3, 4:5 or 9:16; shorter than 1:2 and taller than 1.91:1
TitleUp to 100 characters
DescriptionUp to 800 characters

Read from each site's own page on 21 October 2026: Pinterest Business help: Pinterest product specs

Pinterest standard image ad specs

The same page, for image Pins.

SpecValue
File typePNG or JPEG
File sizeDesktop 20 MB, in-app 32 MB
Recommended ratio2:3, or 1000 x 1500 px

Read from each site's own page on 21 October 2026: Pinterest Business help: Pinterest product specs

How much do Pinterest ads cost?

Pinterest is a real-time, auction-based platform. For awareness campaigns you bid by impression (CPM) or by video view (CPV), and you set a daily or lifetime budget.

With Performance+ daily budgets Pinterest tries not to spend more than 125% of the daily budget on one day, averaged over the week. Making a 15-second Pinterest video ad on Reviral costs 278 credits (~$3.47).

Read from each site's own page on 21 October 2026: Pinterest Business: How to advertise · Pinterest Business help: Set up a campaign budget

What Reviral makes for Pinterest

A 15-second 9:16 video from the UGC studio fits both of Pinterest's video tips: the vertical 9:16 shape and the 6 to 15 second length.

For image Pins, Image Ads exports vertical sizes such as 4:5 (1080 x 1350) and 9:16 (1080 x 1920), both inside Pinterest's allowed range.

Ways to use this tool

Home and kitchen product video

A product shown in use in a kitchen, desk or home setting.

Before-and-after Pin

Two states of the same space or look in one vertical clip.

Try-on for fashion boards

Clothing or accessories worn by a generated creator.

Vertical image Pin

A product image with your text, sized for the feed.

How it works

  1. Step 1

    Add the product

    Upload product photos or paste a product link.

  2. Step 2

    Choose a setting

    Kitchen counter, home, desk or cafe settings suit Pinterest topics.

  3. Step 3

    Edit the free storyboard

    Keep the idea clear in 15 seconds.

  4. Step 4

    Upload as a video Pin ad

    Add a title of up to 100 characters and a description of up to 800.

Real examples

Click any example to play it. Every clip below is an existing Reviral render.

Virtual try-on showcase

Impact product reveal

What it costs

A 15-second UGC ad at 720p costs 278 credits (~$3.47).

Changing the video's length, media type, or resolution can change the final price.

Prices checked 21 October 2026. Dollar figures use the $4.99 Mini Pack rate. Cached for up to 1 hour.

Frequently asked questions

What are Pinterest ad best practices?
Pinterest recommends video ads of 6 to 15 seconds in square or vertical shapes, and 2:3 (1000 x 1500 px) for image ads. Use the 100-character title and up to 800 characters of description to say what the Pin shows.
What are good Pinterest ad ideas?
Ideas that suit Pinterest: a product shown in a real home or kitchen setting, a before-and-after, a try-on, or a short tutorial. Each is a format in Reviral's UGC studio.
Is there a free AI Pinterest ad template maker?
Reviral's formats act as ready templates: pick one, add your product, and the studio writes and renders a 15-second vertical ad online. Sign-up gives 100 free credits with no card. Videos from an account that has never paid carry a Reviral logo; buying any credit pack removes it.
Where can I see Pinterest video ad examples?
The examples on this page are real Reviral renders in vertical 9:16, the shape Pinterest lists for video ads. Press play on either clip to watch it.
How much do Pinterest ads cost?
Pinterest runs an auction: you bid per thousand impressions (CPM) or per video view (CPV) and cap spend with a daily or lifetime budget. Making a 15-second video ad on Reviral costs 278 credits (~$3.47).

More in AI Video Ads

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