What are the most common UGC video types?

Reviews, testimonials, unboxings and tutorials are the most common, followed by try-ons and problem-and-solution clips. All of them are ready formats in the UGC studio.

Which UGC video type needs no face?

Unboxing, Unboxing ASMR, Hyper Motion, Reboxing and the cinematic TV Spot work without a person on camera; the studio makes the creator pick optional for them.

Which type should I start with?

Start with a UGC Review for a product people already know they need, and a Problem → Solution clip for one that fixes a pain they may not name. Render both and keep the one that performs.

Types of UGC Videos: 17 Formats Explained

The main types of UGC videos are reviews, testimonials, unboxings, tutorials, try-ons, get-ready-with-me routines, day-in-the-life clips, before-and-after reveals and problem-and-solution stories, plus faceless types where only the product or hands appear. Reviral's UGC studio has 17 of these as ready formats, and one 15-second video of any type costs 278 credits (~$3.47).

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17 ready formats, 6 of them faceless or hands-only
Pick a hook and a setting on top of the format
Free storyboard written for the type you pick
15-second clips in 9:16 or 16:9

Creator-on-camera types

UGC Review: an honest creator review, from hook to verdict. Testimonial: a personal before-and-after story. Tutorial / How-To: step-by-step use. Get Ready With Me: a routine with the product in it. Day in the Life: the product woven through a normal day. Virtual Try-On: the product shown from every angle on a person. Unboxing Try-On: open it, then wear it.

Problem → Solution: a relatable annoyance fixed by the product. Before & After: the wrong way next to the right way. Secret Hack Reveal: a hidden trick with the product. This Gadget Saved Me: a short rescue story. Demo: the product working, ending with a call to action.

Faceless and product-only types

Unboxing: from anticipation to the reveal. Unboxing ASMR: whispered, close-up, with crisp sounds. Hyper Motion (Faceless VFX): fast product effects with no talking. Reboxing (Faceless ASMR): a satisfying restock with sound. TV Spot (Cinematic): a commercial that ends on a tagline.

Faceless types need no person on camera, so the creator pick becomes optional when you choose one.

Mix a type with a hook and a setting

The type sets the story; a hook sets the first seconds and a setting sets the place. Hooks include Product Hit, Camera Bump, Interview and Random Object Mic; settings include Kitchen Counter, Car GRWM, Mirror Selfie and Gym, plus stunt places such as a skyscraper rooftop or a volcano rim.

The free storyboard writes the spoken lines for the combination you pick, and one 15-second render costs 278 credits (~$3.47). Sign-up gives 100 free credits with no card, and the exact charge shows before anything renders.

Ways to use this tool

Test types on one product

Render a review and a problem-and-solution clip and compare them.

Faceless store content

Unboxing ASMR and reboxing clips with no person on camera.

Fashion and beauty

Try-on and get-ready-with-me types for wearable products.

Gadgets

Demo, secret hack and gadget-saved-me stories.

How it works

Step 1
Add a product photo
One main photo plus up to four extra angles, or paste a product link.
Step 2
Pick the type
Choose one of the 17 formats; faceless ones skip the creator.
Step 3
Read the storyboard
Write my ad is free; edit any action or spoken line.
Step 4
Render
15 seconds, 9:16 or 16:9, price shown before you pay.

Real examples

Click any example to play it. Every clip below is an existing Reviral render.

UGC review ad

Testimonial ad

Tutorial ad

Pizza unboxing ASMR ad

What it costs

A 15-second UGC ad at 720p costs 278 credits (~$3.47).

Changing the video's length, media type, or resolution can change the final price.

Prices checked 21 October 2026. Dollar figures use the $4.99 Mini Pack rate. Cached for up to 1 hour.

Frequently asked questions

What are the most common UGC video types?: Reviews, testimonials, unboxings and tutorials are the most common, followed by try-ons and problem-and-solution clips. All of them are ready formats in the UGC studio.
Which UGC video type needs no face?: Unboxing, Unboxing ASMR, Hyper Motion, Reboxing and the cinematic TV Spot work without a person on camera; the studio makes the creator pick optional for them.
Which type should I start with?: Start with a UGC Review for a product people already know they need, and a Problem → Solution clip for one that fixes a pain they may not name. Render both and keep the one that performs.