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Guide · checked 21 October 2026

Testimonial Video Templates: Video and Picture

Use a three-beat plan, before, the change and the recommendation, filled with a real customer's words, as FTC rules require. Reviral's Testimonial format turns it into a 15-second video for 278 credits (~$3.47).

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A 15-second testimonial template

0-4 s, before: 'I used to ...' with the problem on screen. 4-11 s, the change: the product in use and one specific result, a number or a detail. 11-15 s, the recommendation: 'If you ..., get this', with the product in hand.

Fill it with a real review: copy the customer's sentence, keep their wording, and get their permission to use it in an ad.

Picture testimonial templates

Image Ads has testimonial layouts for feeds: Testimonials, Verified Review Card, Pull-Quote Review Card, Highlighted / Annotated Testimonial and UGC Lifestyle + Product + Review Card (Split). Each one is made from a product photo and the quote, at 3 credits (~$0.04) per picture.

The rule every testimonial follows

The FTC's Endorsement Guides say endorsements must reflect the honest opinions, findings, beliefs or experience of the endorser. The FTC's 2024 rule on fake reviews and testimonials, effective 21 October 2024, covers reviews by someone who does not exist, such as AI-generated fake reviews. A presenter can be generated; the words and the experience must be real.

Read from each site's own page on 21 October 2026: Cornell LII: 16 CFR 255.1 (FTC Endorsement Guides), FTC: Final rule banning fake reviews and testimonials, Federal Register: Trade Regulation Rule on the Use of Consumer Reviews and Testimonials.

What a testimonial costs to make

A 15-second testimonial video costs 278 credits (~$3.47) at 720p and a review-card picture costs 3 credits (~$0.04). Sign-up gives 100 free credits with no card, and the exact charge shows before anything renders.

Live price

What it costs on Reviral, live price

Dollar prices are at the $4.99 Mini Pack rate ($4.99 for 400 credits).

Reviral · live price

Read from Reviral's live prices each time this page loads.

No subscription
ClipCreditsDollars
UGC studio clip, 15 s at 720p278 credits$3.47

New accounts get 100 free credits, no card needed. The exact price is on the button before you render.

Frequently asked questions

Is there a testimonial video template for apps?+

Use the same three beats with an app screenshot as the main photo: the problem before, the screen that fixed it, and the recommendation, using a real user's review in their words.

Can I use AI for testimonial videos?+

For the presenter and the visuals, yes; the words must come from a real customer's honest experience. The FTC's rule bans fake testimonials, including AI-generated ones.

How long should a testimonial video be?+

Fifteen seconds is enough for one story with one result; the Testimonial format in the UGC studio is timed to that length.

Price shown before you render

Make a testimonial

New accounts get 100 free credits, no card needed. Credit packs never expire.

Make a testimonial

By  Founder, Reviral Last updated